Work & Impact Rubino

Rubino Shoes

Elevating Omnichannel Retail with Bevy

Overview

Rubino Shoes, a regional footwear retailer with over 30 stores in Quebec, needed to modernize their eCommerce platform, personalize the customer experience, and streamline operations. Bevy partnered with them to transform their Shopify site, resulting in increased sales, better retention, and improved customer satisfaction.

Results

47M

Total Revenue

In 2023

$94.37

Average Order Value

157.8K

Website Visitors

Jul 2024

2.9K

Membership Subscription Sold

Results

47M

Total Revenue

In 2023

$94.37

Average Order Value

157.8K

Website Visitors

Jul 2024

2.9K

Membership Subscription Sold

Key Challenges We Solved

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Challenge 1

Outdated User Experience & Lack of Personalization

Challenge

Static site content, poor navigation, and limited product discovery.

Solution

Redesigned UI/UX for mobile, integrated Contentful for CMS flexibility, and implemented real-time personalized recommendations with Algolia.

Challenge

Static site content, poor navigation, and limited product discovery.

Solution

Redesigned UI/UX for mobile, integrated Contentful for CMS flexibility, and implemented real-time personalized recommendations with Algolia.

Impact

70%

increase in total orders and 7% boost in returning customers.

Challenge 2

Inefficient Returns & Exchanges

Challenge

Manual return process, no automation, and poor tracking.

Solution

Built a custom portal with automated Canada Post return labels and real-time tracking.

Challenge

Manual return process, no automation, and poor tracking.

Solution

Built a custom portal with automated Canada Post return labels and real-time tracking.

Impact

Streamlined returns workflow and improved customer experience.

Challenge 3

Underperforming Membership Program

Challenge

Low visibility, manual renewal processes, and missing checkout recognition.

Solution

Developed a custom membership app, enabled stackable discounts, and enhanced checkout with automatic discount application and shipping benefits.

Challenge

Low visibility, manual renewal processes, and missing checkout recognition.

Solution

Developed a custom membership app, enabled stackable discounts, and enhanced checkout with automatic discount application and shipping benefits.

Impact

71%

increase in membership subscription purchases.

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Services Delivered

  • UX/UI Website and Application Design .01
  • Custom Shopify App Development .02
  • Membership & Loyalty Integrations .03
  • Return & Exchange Portal .04
  • Hydrogen 2.0 and Shopify Markets Expansion .05
  • Contentful CMS Integration .06
  • Conversion Tracking and Analytics .07
Services Background

Bevy helps retail brands like Rubino Shoes build scalable, high-performance commerce experiences.

Contact Us

Ready to take the next step?

contact_1

Antonio Halladjian

Partner & VP of Growth

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Jennifer Melton

Head of Performance Marketing

contact_1

Antonio Halladjian

Partner & VP of Growth

contact_2

Jennifer Melton

Head of Performance Marketing