Email and SMS remain two of the highest-performing digital marketing channels for driving customer retention, repeat purchases, and long-term revenue growth. Today’s consumers expect personalized communication that reflects their interests, purchase history, and stage in the customer journey.
At Bevy, we help brands build scalable CRM programs through a combination of email marketing, SMS marketing, lifecycle automation, audience segmentation, and performance optimization. By combining data, strategy, creative, and automation, we create customer experiences that strengthen loyalty and maximize customer lifetime value.
Whether you’re looking for the best email marketing agency, Klaviyo experts, or a long-term CRM partner, our team develops retention strategies designed to deliver measurable business growth.
As a Shopify Premier Partner, retention marketing is a core part of our ecommerce growth strategy. Our team works alongside Shopify developers, designers, strategists, analysts, and performance marketers to build connected customer experiences that extend far beyond a single purchase.
Our ecommerce retention services include:
to Email Marketing & SMS
Every engagement begins with understanding your business, customers, existing CRM performance, lifecycle opportunities, and growth objectives. We evaluate your email platform, customer journey, segmentation strategy, automations, and campaign performance to build a retention strategy aligned with your business goals.
Successful retention marketing depends on delivering relevant experiences to every customer. We leverage customer data including purchase history, browsing behavior, engagement, location, and lifecycle stage to build personalized campaigns that improve engagement, conversions, and customer loyalty.
Customer behavior evolves continuously, and so should your CRM strategy. Through ongoing A/B testing, audience refinement, automation improvements, creative optimization, deliverability monitoring, and performance reporting, we continually improve campaign performance and customer engagement.
Email and SMS marketing should deliver measurable business outcomes. We focus on the metrics that matter most, including revenue, customer lifetime value, repeat purchase rate, engagement, deliverability, subscriber growth, and retention. Through transparent reporting and strategic recommendations, you’ll always understand how your CRM program contributes to long-term growth.
Common Questions About Email Marketing & SMS
Email marketing is a digital marketing strategy that uses targeted email campaigns to build customer relationships, promote products, nurture leads, and increase repeat purchases. It remains one of the highest-return marketing channels for ecommerce and retail businesses.
Email marketing helps ecommerce businesses increase customer retention, improve repeat purchase rates, grow customer lifetime value, and reduce reliance on paid advertising. Automated email flows and personalized campaigns keep customers engaged throughout their buying journey.
Lifecycle marketing delivers personalized emails based on where a customer is in their journey with your brand. This includes welcome emails, abandoned cart reminders, post-purchase follow-ups, winback campaigns, loyalty messaging, and other automated communications designed to improve retention.
Email marketing is ideal for detailed content, promotions, product recommendations, and automated customer journeys. SMS marketing provides immediate communication for time-sensitive promotions, product launches, and important customer updates. Together, they create a stronger retention strategy.
As a Shopify Premier Partner, Bevy combines CRM strategy, lifecycle marketing, ecommerce expertise, design, development, analytics, and performance marketing to create integrated retention programs that increase engagement, customer loyalty, and long-term revenue growth.
Antonio Halladjian
Chief Executive Officer
Jennifer Melton
Head of Performance Marketing
Antonio Halladjian
Chief Executive Officer
Jennifer Melton
Head of Performance Marketing